Meet The Bold Fig
The Bold Fig is an independent creative studio serving up bold, emotional brands for small businesses - from launch to scale.
For 10+ years, we’ve worked alongside founders and startups across artisan food and drink, wellness, beauty, cafés, home goods, and beyond.
We start with curiosity - discovering who you are, what you believe in, and the emotion you want to leave behind. Then we translate that into a system of identity, voice, and experience to build a brand that feels magnetic and scalable.
Branding isn’t just logos and aesthetics. We go deeper. We find the spark behind the idea and shape it into cohesive brand world that people want to belong to. We create the moment a customer sees themselves reflected in what you make and the feeling that turns strangers into fans and fans into community.
That’s why we do this work - to transform stories and ideas into brands people feel.
Our goal is to bring your brand to life in a way that feels effortless and unique so that you can focus on the rest of your business. We offer:
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For established and scaling small businesses
Get custom, one-of-a-kind branding built for long term growth and scalability. Built to capture your brand story and reflect your vision so that you stand out in crowded markets and speak the language of your target audience.
Made to be unique, cohesive, and flexible to evolve with your business for years.
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For new small businesses with limited funds
We’ve made quick, low-cost DIY solutions for packaging and stationery to help businesses test new products and launch quickly in a pinch.
High quality, yet accessible for those who just starting out.